Filed under: Web, Social Networking

Yesterday, a harmless teenager from the U.K. suddenly found himself under a flood of Twitter attacks — all because of an app called ‘Twifficiency.’ “Twifficiency calculates your Twitter efficiency based upon your Twitter activity,” the service’s site explains. “This includes how many people you follow, how many people follow you, how often you tweet and how many tweets you read.” As with any other app that allows users to compare scores, Twifficiency went viral pretty quickly, and even landed a spot among yesterday’s top trending topics.
What users didn’t realize, though, was that the app would automatically update their statuses to display their twifficiency score, along with a link to the website. Even Google exec Marissa Mayer got duped, while revealing a 0-percent Twifficiency score. Not surprisingly, more than a few users began sounding the alarms about what they suspected to be a scam in app’s clothing, and some began viciously targeting the app’s developer, 17-year-old James Cunningham.
Continue reading Teen Creates ‘Twifficiency’ App, Endures Twitter’s Misguided Wrath
Teen Creates ‘Twifficiency’ App, Endures Twitter’s Misguided Wrath originally appeared on Switched on Wed, 18 Aug 2010 09:02:00 EST. Please see our terms for use of feeds.
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