Filed under: Cell Phones, Web, Social Networking

No longer content to just sit in the background and feed its readers their daily news, the Boston Globe has launched a new mobile scavenger hunt that sends its readers around the city. The ‘Boston Globe Trek’ uses SCVNGR, a location-based game system that’s similar to Foursquare or Gowalla, to challenge users to solve riddles, snap photos of landmarks, and scan unique QR codes.
After downloading the iPhone or Android SCVNGR app, users can choose from six different ‘Trek’ challenges: romance, movies, sports, tech, photography and news box. (We know which one we’d pick.) Players then hit Bean Town to earn points and badges by answering trivia, solving puzzles, and, yes, checking in at different places along the trek. As Boston.com reports, the high-scorers in this interactive scavenger hunt will win prizes ranging from Red Sox tickets to iTunes gift cards.
Continue reading Boston Globe Sends Readers on Mobile SCVNGR Hunt
Boston Globe Sends Readers on Mobile SCVNGR Hunt originally appeared on Switched on Thu, 15 Jul 2010 09:50:00 EST. Please see our terms for use of feeds.
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